Do you recognise this scenario? You have spent days developing a new website or maybe you have joined a MLM program and it is just a matter of launching your new found project.

But then, the penny drops! You realise that in order for it to be a success you need to get people to see it- Visitors. As without these,you may as well give up now unless you are prepa red to spend more time and effort.

Welcome to the real world of Internet marketing.

Many people launch a new website using Pay Per Click campaigns or PPC using sites like Google Adwords. This will bring targeted traffic, but will also eat into a budget very quickly if you fail to get buying customers to your website.

Ultimately, everyone is searching for ways of driving free traffic to their website or sales page. As a result, there is stiff competition for these all important visitors.

Now the penny has droppedyou need to explore ways in which you can improve your chances in the competitive world of Internet Marketing.

All of the key points below play an important role if you are to be successful.

• Choice of Domain Name
• Keyword Research
• SEO
• Back-Links

Each of the above points could have a book written about them in their own right, and it is important to know the basics about how each point will benefit you.

Choice of Domain Name:

Although not critical, it helps to gain high rankings if your Domain Name has within it keywords tailored to your niche or product. Ideally, the keywords used will have a high search volume but with low competition. For this you will need to understand Keyword Research.

I say it is not critical to have your keywords with your domain name simply because you can have them included within your website title. The absence of them in your domain name simply means you will have a harder fight to gain a page one ranking. It can still be achieved however.

Keyword Research:

Knowing how to do keyword research is one of the most important factors in Internet Marketing. What this means, is that you will be researching keywords that people use when trying to find products or services on the Internet.
Once you know which keywords people are using, you then need to find out who the competition is. For example, how many other websites are competing for these keywords and then how strong is the competition.

There are a number of free methods to utilise during keyword research and it can be a painfully long exercise, but if done thoroughly, very rewarding. Because it is such a painful process, many people outsource this research or at least use a premium Keyword Research Tool which speeds up the process.

Search Engine Optimisation ( SEO )

Once you have found your keywords, you then need to know where and how to use them. Again, a great many people outsource this task, but if you really want to be successful there are many books written on this subject that will teach you DIY SEO one such book which I personally have found to be of great benefit is 3 Steps To Search Engine Success.

Back-Links

You may already have read that back-links are an important part of being successful in driving free traffic to your website or offer. You may not know how difficult it can be to get back-links.

What is a back-link?

In a nutshell, a back-link is a link to your website from another website.

There are many other factors taken into consideration during this process, but back-links form the building blocks of page ranking.

Getting back-links is again a time consuming task and involves many things such as article marketing, blog posting, forum posting etc etc. Again, a great many people outsource this task but as with everything, there is always a cost and this will very quickly eat up your budget.

Fast & Free Back-Links

Two years ago, I launched my first website and yes it has achieved page 1 ranking on Google, but this took a lot of time as I went through my learning curve.

Today it has 1820 back-links. Admittedly, I have been neglecting this site recently due to other projects and so back-links have fallen. But as a marked contrast,I recently launched a new website “Quick-start–to-Internet-Marketing.com” it has of today 1097 back-links in a little over 30 days and appears on page 1 of google position 1 for quick start to internet marketing out of 7,690,000 competing sites.

The only way I have been able to achieve this number of back-links in such a short space of time is by utilising the free resources from The Free traffic System.

Using the methods described above, have ensured an early success.

Although by no means easy, if you concentrate your efforts on the key points above, you too will see success.

About the author:

Graham Maddison is experienced in Internet Marketing and enjoys passing on his knowledge to newcomers to the industry.